Effects of art and technology synergy these days with Barbara Jarabik : The rapidity of communicative exchanges in time and space, made possible by the availability of the internet and media everywhere, leading to a strong global impact known as media globalization. People all over the world have access to the internet, which ensures the production, distribution, and use of digitized information in all formats. Back in my grandparents’ generation, people used to meet together physically to discuss concerns and share knowledge. Today, meetings are often done online through social media platforms, giving the illusion of companionship without the demands of friendship. Through social media, people have the ability to create relationships based solely on mutual understandings and shared common interests. The current process of media globalization has led to a deeper understanding between different cultures through virtual encounters.
In spite of pros and cons of technology, for the better part it has greatly helped to make our lives better. It has not only able to save our important resource as time and money but also has worked well in unifying the world by turning into global village which helped people to easily overcome their cultural, racial and continental barriers. The ease of connecting through technology and communicating online does have impact on culture locally and globally as more and more people choose to communicate online instead of person.
People normally react to new technology in a very strange way and say that there is something wrong, but in due course of time people start adapting that technology, and then technology starts getting inspired by the way a person, community or culture thinks (Rip, 1995). Initially, when Walkman was launched we saw that many people argued that it would make an individual away from the social world and give them time to concentrate on his own pleasure, which would make him or her away from the society. Later we observe that people adapted a Walkman (Gay, 1997) and further new solutions like I pod & mp3 players were made.
I would like to discuss in this article whether the ease of access to modern technology holds significant consequences on socio-culture. How does the technology influence in shaping the society thinking, and what are the positive and negative impacts. The nature between technology and socio-culture is cyclical, where each greatly affects the other. Starting with the culture of human societies and resulting in the development of different technologies to meet the needs of the society. Let’s start with the real meaning behind technology and socio-culture. Discover even more info at Jarábik Barbara.
The way technology advances is dependent on the way a culture or society wants it. This calls in for a continuous improvement of the technology by collectively improving the thoughts behind the technology, normally it is seen that such a technological change is beyond a cultural or social influence and is seen as “technological imperative” (Pacey, 2013), but these kind of models also then deny the possibility of directing technology, consequent to cultural or social change. “The main argument tends to be its inadequacy and its ideological function in mystifying and furthering the interests certain groups who benefit from technology could change” (Williams, 1996).